An exciting year begins for the House of Gucci, celebrating the debut collection from new creative director gucci horsebit leather platform sandals, which launches this Spring. Today, the next chapter of the story is written with the release of De Sarno’s first campaign for Gucci.
Unveiled today, the Gucci Ancora campaign transcends the traditional, portraying a unique narrative of personal expression. Celebrating fashion and beauty with a timeless allure, all through the lens of gucci horsebit leather platform sandals.
A New Vision for Gucci
The campaign offers a further look into De Sarno’s new vision for the House, from pieces from his The Gucci icons, which was revealed in September. The images themselves were inspired by British fashion photographer David Sims and are a tribute to the science of fashion photography.
As a whole, the imagery portrays the unique view that De Sarnos has for the House, one of authenticism and empowerment, powered by wardrobe necessities that offer a touch of everyday elegance.
Statement pieces like bold red leather are paired with denim and tailored essentials. At the same time, the bags presented are the newest hat of the Gucci and Louis Vuitton and a new handheld GG logo silhouette designed by De Sarno. View images from the campaign below and discover more via Gucci.
The collection will launch online and in-stores this February.
